Design for me has always been a simple graphic process that helps brands develop their personality, define what is different about them and then tells the world about it in as positive a manner as possible. It takes many forms, more and more these days with all the new stuff that's come along but it's usually a combination of pictures, words, shapes and colours all put together to market and sell products and services. The joy in what we do here is helping clients achieve this, through the ever expanding wide range of media available - literature, packaging, advertising, web and more.
And how do we make it work, make it happen? Usually by getting round the table and talking about it. First to identify the problems that are inherent; then research, explore and compare and only then create ideas and platforms that will improve things. It doesn't have to be complex, it doesn't have to break the bank.
And often fresh design stimulates and encourages development in other areas of business. But in essence, it is what it says: clear thinking made visual and it is what we have always done, with some success.
Passionate about design, there's a long history here of successful work for clients who have been happy to work with us and have stayed with us for many years. We've often created work that has stood the test of time. These clients are dovetailed with the spark of new ones who regularly come along and like what we do. There are always ideas here waiting to happen... take a look around the site to see more of it.
Way back, having failed in my ambition to feature at the heart of the Barnsley FC defence in winter and open for Yorkshire in summer, thoughts quickly turned to a career in design. Art School, Art College and the University of London led to work in London at the ad agency J. Walter Thompson and then with Geoff Halpin, preceded by a spell in Paris at Hollenstein. It was then back to South Yorkshire, firstly to work freelance and then in 1975 to set up in business. Since then we have worked hard at helping all sorts of clients, large and small, develop their public faces and sell more of their product, with some notable and memorable successes right through to the present day.
Not sure it all stands the test of time visually but most of it was innovative in its time, was well received by clients and did the job, hopefully with some style and originality.
It has been a journey that has been immensely enjoyable all along the way and thanks are due if you have been part of it so far. Here below you'll find a sample of some of the work crossing those five decades - looking forward to adding to it.
Get in touch to discuss your next creative design project.